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Features

Smart, modern lead distribution

The fastest way to scale your lead generation business with automated distribution, real-time insights, and seamless partner management.

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Features Section
Real-time Analytics

Campaign, publisher, capping, reject reports, and more.

Performance Reporting

Upload conversion data and your target KPI and we’ll automatically calculate your key metric across every data point in your campaign.

Easy Campaign Setup

Start from scratch or clone a campaign and be up and running in minutes.

Round Robin Routing

Classic round robin lead distribution that evenly rotates leads among your available buyers for fair and balanced allocation.

Highest Price Routing

Maximize revenue by automatically routing leads to the highest price buyer from your set of available buyers.

Multi-buyer Campaign Routing

Associate multiple buyers with a single campaign. When leads come in, we automatically check for available buyers and route according to your predetermined rules.

Priority Routing

Send leads based on predetermined priority rankings to specific buyers, ensuring your most important partners receive leads first.

Waterfall Routing

Smart backup routing that automatically sends leads to secondary and tertiary buyers when primary buyers reject, ensuring maximum conversion rates.

Send to All Routing

Routing type that sends leads to all available buyers simultaneously, maximizing potential conversions across your entire buyer network.

Partner Portals

Your lead buyers and sellers get a free portal with real-time reporting, posting instructions, and more.

Custom Dashboard

A birdseye view of your campaigns, publishers, and advertisers that you can customize to your taste.

Global Field Management

Add fields to campaigns in bulk or set default fields for all of your campaigns.

Scheduled Tasks

Schedule updates to your campaign settings ahead of time and monitor them all in one place.

Lead Lookup

Easily view all lead data, posts into Opta, posts to endpoints, and more for easy troubleshooting.

Ping Lookup

Instantly review lead pings for performance tracking and validation.

Suppression Lists

Add leads in bulk or one-off to your global or campaign suppression lists through the platform or via API.

Conditional Posting Blocks

Create custom routing rules based on lead attributes and posting responses, ensuring each lead is sent to the appropriate destination in the exact sequence you want.

Pre-ping

Instantly check leads against your existing database to prevent duplicates before acquisition, saving costs and maintaining data integrity.

Data Validation

Verify email, phone, address, IP, and more in real-time, ensuring you’re only accepting and paying for leads with valid contact information.

Reposting

Easily resend leads based on specific criteria, reducing data loss and maximizing lead utilization.

Batch Delivery

Send leads in batches via email or FTP.

Deduping

Prevent duplicate leads across multiple campaigns, ensuring you’re only paying for a unique lead once.

Compliance Solutions

Block leads that come through without TrustedForm or Jornaya or leads flagged in the federal do-not-call list.

Waterfall Routing

Smart backup routing that automatically sends leads to secondary and tertiary buyers when primary buyers reject, ensuring maximum conversion rates.

Compliance Feature Request Section

Don’t see the feature you’re looking for?

We’re constantly shipping new updates based on user feedback. If you don’t see a feature that you need, drop us a note and let us know.

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