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FEATURES

Everything you need to protect spend & boost conversion rates

Capture, validate, dedupe, route, and report in real-time, all in one easy-to-use platform.

See how it works →
LEAD CAPTURE

Capture leads from any source

Accept leads via API or webhook from any lead aggregator, form builder, or custom integration. Real-time ingestion means leads hit your system instantly.

  • API and webhook support for any lead source
  • Detailed posting instructions with test environment
  • Map custom fields to match your data structure
  • Real-time ingestion with no volume limits
See how it works
LEAD VALIDATION

Block dupes & junk instantly

Stop wasting money on duplicates, invalid data, and non-compliant leads. Our real-time validation rules ensure you only pay for quality leads that meet your criteria.

  • Duplicate prevention with custom windows (30, 60, 90+ days)
  • Email validation & scoring to block fake addresses
  • Phone validation with mobile/landline targeting
  • Suppression lists for do-not-contact management
  • Cross-campaign and cross-product deduplication
  • Geographic targeting via state, zip, and area code
  • IP validation for bot and fraud prevention
See how it works
LEAD ROUTING

Route leads to any system

Deliver leads to your CRM, marketing platform, or any system in real-time. Set custom routing rules with conditional logic to automate your entire lead flow.

  • Direct API integration with any CRM or platform
  • Route to multiple destinations simultaneously
  • Custom conditional logic with if/then rules
  • Email, Google Sheets, and batch file delivery options
See how it works
ANALYTICS & REPORTING

Optimize with real-time data

Complete visibility into every lead, every rejection, and every dollar spent. Track CPA and ROAS in real-time so you can scale winners and cut losers fast.

  • Real-time dashboard with live lead activity and performance
  • Detailed lead logs showing every lead and rejection reason
  • CPA and ROAS tracking across all sources and campaigns
  • Custom date ranges and performance comparisons
See how it works
Feature Request Section

Don’t see what you need? We ship faster than anyone.

Our mission is to make our customers’ lives easier. If you don’t see what you’re looking for, just reach out. Contact us here to let us know what’s missing, so we can make Opta even better.

Stop wasting time and money
on junk leads.

In 1-2 weeks, your lead quality problem could be over.

Book a demo
No setup fees
No long-term contracts
Fast setup
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