Route leads anywhere
Send leads to dialers, CRMs, ESPs, lead buyers, or wherever you need with flexible lead posting.
Powerful routing that adapts to your workflow
Distribute leads with precision timing, intelligent rules, and flexible delivery formats
Real-time or delayed
Distribute leads instantly for fast responses or schedule delivery to align with workflows and market demands.
Rules-based logic
Create sophisticated posting rules with our powerful engine. Use conditional logic to optimize allocation and maximize conversions.
Multiple formats
Distribute via secure API endpoints, email delivery, or FTP uploads. Choose the format that best suits your operations.
Direct & ping-post
Send leads directly to buyers or use ping-post for competitive bidding (coming soon). Maximize revenue with flexible posting options.
Total Leads
Accepted
Rejected
Earned
Margin
Route leads with precision
Flexible routing engine that adapts to your business needs with intelligent distribution and real-time control.
Build routing rules fast
Drag-and-drop builder makes complex routing logic simple. Set up conditional flows in minutes, not hours.
Smart conditional logic
Route leads based on any criteria – location, source, lead quality, or custom fields. Perfect targeting every time.
Multiple formats & endpoints
Send leads to any system in any format – API, email, webhook, or file. Connect everything seamlessly.
The lead distribution platform built for performance
Save 5+ hours a week, optimize in real time, and grow revenue—without the pain of legacy tools.
Other Platforms
Don’t just take our word for it
Hear from customers who’ve transformed their lead operations with Opta.
Opta has completely streamlined our lead generation workflows. I’ve tested several other platforms, but none is as easy to use or as cost effective as Opta.
Liz Stone
CMO
Opta has boosted our lead quality, helping us deliver better results to clients, secure more budget, and close more deals.
Jared Nash
Lead Vendor
We have been in the business for years and have used dozens of platforms. Opta is extremely straight forward, user friendly, and includes everything you need to manage campaigns correctly.
Andrew Marionakis
Partner
Transform Your Lead Gen Into Predictable Revenue
Join top lead agencies & brands already using Opta to automate their lead distribution and boost campaign ROI