Better leads.
Less work.
More sales.
The fastest way to scale your lead generation business with automated distribution, real-time validation, and seamless campaign management.
Every step of your lead flow
Turn leads into revenue with automated distribution and real-time optimization
Capture leads
Collect high-quality leads from anywhere with clear, comprehensive posting instructions.
Validate data
Ensure data quality with real-time validation, duplicate detection, and compliance checks to maximize lead value.
Route anywhere
Intelligently distribute leads to the right buyers, partners, or internal teams based on custom rules and priorities.
Optimize results
Track performance across all channels with detailed analytics and automated optimization to maximize ROI.
Capture leads from anywhere
Opta makes it easy to capture leads from vendors, landing pages, platforms, or anywhere else you need.
- Real-time API
- Batch upload
- Real-time webhooks
“Opta has completely streamlined our lead generation workflows. I’ve tested several other platforms, but none is as easy to use or as cost-effective as Opta.”
Say goodbye to junk leads
Protect your ad spend with advanced lead validation rules. Automatically block duplicate entries, invalid data, and ensure compliance with TCPA and other regulations.
- Custom duplicate prevention
- Automated data validation
- Block non-compliant leads
- Block leads outside your target
Opta users cut wasted spend by 35% using our real-time lead validation.
Route leads anywhere
Route your leads wherever you need them and however you need them with our advanced lead routing designer, conditional logic, and flexible routing solutions.
- Real-time & delayed
- Rule-based routing
- API, email, & batch
- Direct & ping-post (soon)
Average posting set up time in Opta is just 5 minutes.
Stop guessing your best lead sources
Know exactly which lead sources you should double down on and which sources you should cut.
- In-depth campaign & vendor reports
- Automated performance reporting
- Tools for your partners
- Easily manage your campaigns
Opta users report lower customer acquisition costs, higher conversion rates, and faster optimization speeds.
Tired of platforms that slow you down?
See why lead generation teams are switching from legacy platforms to Opta for faster workflows and better results.
Other Platforms
Manage lead delivery faster and earn more
Opta is the lead delivery platform for performance marketers who want to move faster, earn more, and scale smarter.
See how it works →Launch Campaigns in Minutes
Spin up new campaigns, partners, or campaign adjustments easily and save 5+ hours per week managing your lead generation.
Protect Your Ad Spend
Validate every lead on entry to block duplicates, bad data, known litigators, and more before they hit your CRM.
See What’s Working in Real-Time
Automatically track lead outcomes by source so you can optimize fast without spreadsheets.
Built with robust security and enterprise scalability
Trust Opta with your most sensitive lead data using industry-leading security standards and compliance frameworks.
TCPA
Ensure TCPA compliance with native integrations and mandatory disclaimers.
CCPA
Easily add opt-out users to your DNC lists.
High-volume performance
Scale effortlessly with robust infrastructure built for high lead volumes.
SOC II (in progress)
Safeguard sensitive consumer data with top security standards.
Transform Your Lead Gen Into Predictable Revenue
Join top lead agencies & brands already using Opta to automate their lead distribution and boost campaign ROI